Monday, February 28, 2011

Brett Post 4 - Jordi Labanda

Jordi Labanda

Jordi Labanda studied industrial design and began his career as a commercial illustrator in 1993. Two years later Jordi Labanda's design's spread widely around the world and appeared in international press such as the New York times, Marie Claire, Elle, Visionaire and Vogue just to name a few. Jordi get's his inspirations by the fashion illustrations of the fifties and sixties, 19th-century French portrait artists and very urban art.

When it comes Jordi's fashion design he uses clear-cut, exclusive, pure and elegant, but also humor in his designs. Jordi Labanda is influenced by classicism and pop-culture, for example James Bond films, and show a profound aesthetic analysis of these themes. Simplicity of shapes and materials combined with figurative graphics. Thought what all Jordi Labanda creations have in common are soft forms, elegant lines and a slight retro. Jordi Labanda has also collaborated with big brands such as Pepsi Light, Dior, Adidas, Louis Vuitton, Zara and Sandwich & Friends. His work is immediately recognisable by its clean style and often cheeky take on today’s consumer society. His illustrations also have transcended in the Books Hey Day the first compilation of his work with the elegant line of vibrant colours and imagery created over the years.

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